Free delivery over £200 and easy returns

Free delivery over £200 and easy returns

The world’s best fashion boutiques in one place I Free delivery over £200 and easy returns

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ADIDAS

Adidas is a globally recognized brand that has been making its mark in the fashion industry since the mid-20th century. Founded by Adolf Dassler in his mother's house, the brand started off as a small business venture that centered on the idea of creating shoes that would enhance athletic performance. Today, Adidas has transformed into a fashion powerhouse that boasts a vast range of products which amalgamate sportswear and fashion-forward styles. Guided by the philosophy of 'Through sport, we have the power to change lives', Adidas prides itself in fostering a culture of creativity and innovation in the realm of sports, while also keeping sustainability at the helm of its operations. 



The Birth of the Brand 


The inception of Adidas traces back to 1924 in Herzogenaurach, Germany by a visionary, Adolf Dassler. Striving to provide athletes with the best possible equipment, Dassler started producing shoes in the most primitive setup imaginable - a laundry room. During the 1936 Olympics, Dassler managed to convince American sprinter Jesse Owens to use his hand-made spikes, helping Owens secure four gold medals. This marked the birth of the Adidas brand and set the foundation for what would soon become a global empire. The unique story behind the brand's founding solidifies Adidas' commitment to excellence and the continuous stride towards innovation.



Cataloging the Best of Adidas


Over the years, Adidas has extended its product offering beyond athletic shoes to a comprehensive range of goods including clothing, accessories, and sports equipment. These products can be broadly categorized into two main lines: Adidas Performance, designed to maintain their heritage on the sporting fields by providing sports clothing, shoes and accessories; and Adidas Originals, a line that focuses on the brand's earlier designs which remained a popular life-style icon. The brand also offers a premium line of fashion named Adidas Y-3, which is a collaboration with designer Yohji Yamamoto and is renowned for its avant-garde take on sportswear.



Quality Assurance and Standards


Adidas, a renowned sportswear brand of international acclaim, prides itself on its stringent commitment to quality assurance and standards. The company's reputation for delivering top-notch products is testament to the high standards it upholds in every facet of production. From sourcing materials to manufacturing processes, Adidas maintains an unwavering dedication towards ensuring that each product released under its banner meets and exceeds customer expectations. The company adheres to a rigorous quality assurance system which incorporates meticulous inspections at various stages of production. Every garment or accessory is put through a series of checks designed to assess their durability, performance, safety and aesthetics. These measures are implemented not only in-house but also extend to their global network of suppliers who are expected to uphold the same principles. Moreover, Adidas also abides by international standards such as ISO 9001 which emphasizes customer satisfaction and continual improvement. It also complies with environmental sustainability regulations reflecting its corporate social responsibility ethos. Such robust quality assurance practices enable Adidas to consistently deliver high-performance sports apparel that withstands the test of time while simultaneously ensuring consumer satisfaction and trust in the brand's integrity.



Adidas: Innovating the Future 


Adidas has always been at the forefront of technology and innovation. The brand introduced Boost technology in their footwear to provide superior energy return and comfort. The company also uses Primeknit technology, a digitally-knitted upper in one single piece, designed to naturally expand with the foot's movement, providing a more comfortable fit and reducing irritation. Furthermore, Adidas is pioneering the use of sustainable materials in their products, with their sustainable product program - a testament to their commitment to environmental responsibility. 



Explore the Adidas Universe 


With a rich history, a commitment to quality, and a continuous strive for innovation, Adidas stands at the vanguard of the sports fashion industry. From athletic wear that enhances performance to stylish streetwear that turns heads, Adidas products exude a unique blend of practicality and fashion-forward design. To explore the diverse product range and experience the brand's commitment to quality, innovation, and sustainability, you are encouraged to browse through the Adidas collection on Miinto. Discover the unique blend of style, comfort, and performance that only Adidas can offer.

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Adidas

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