NOVESTA has remained one of the last purely European-produced brands since its creation. Our journey began in 1939 when Bata opened our factory, and since then, we have operated in the original premises, using traditional vulcanized methods on reliable vintage machines. Each pair of sneakers is crafted with a commitment to sustainable materials, green energy standards, and a high degree of manual precision.
Our heritage products are built for longevity—a value we’ve upheld since our founding in 1939. Every design and material is chosen with durability in mind, paired with comfort that has been tested by millions of customers over the decades.
Our traditional production methods ensure a long lifespan for our sneakers while achieving a timeless aesthetic that transcends fashion trends. All our heritage products are washable, and they feature removable insoles, providing exceptional value and enduring quality.